Forms that live inside Gmail
The form is the email. No links, no new tabs, no logins: recipients fill and submit in seconds.
The problem with links
Every extra click costs you responses. A link in an email is four steps before they even see the form, and most people pick “I’ll do it later” instead.
- ✕Link-based form: see email → click → new tab loads → find the form → fill
- ✓AMP form: see email → fill. That’s it.
How it works
- 1
Build your form in Formailo
- 2
The email contains the live, interactive form
- 3
The recipient fills it inside Gmail in seconds
- 4
Responses appear in your dashboard instantly
What recipients actually see
Gmail & Yahoo: the form, right there
Using Google’s AMP for Email standard, your form renders as an interactive widget inside the inbox. They fill and submit without ever leaving the email.
- ✓Interactive fields inside the email
- ✓Submit with action-xhr, no redirect
- ✓Unique tracking token per recipient
Outlook & Apple Mail: a clean fallback
Non-AMP clients get a tidy HTML email with an “Open Form” button to a hosted web version. Same tracking, same response data, nobody is left out.
- ✓HTML fallback button
- ✓Hosted web form at formailo.com/f/{id}
- ✓Identical per-recipient tracking
Why it works better
- ✓3x higher response rates vs. link-based forms
- ✓Works inside Gmail and Yahoo Mail
- ✓HTML fallback for Outlook & Apple Mail
- ✓mail.formailo.com is AMP-approved by Google, every account benefits
By the numbers
Common uses
Surveys & feedback
Higher completion, in the inbox.
Acknowledgements
Policies, contracts, sign-offs.
RSVPs
Events, trips, meetings.
Permission slips
Parents sign in seconds.
Onboarding
Collect details day one.
Status reports
No app, no friction.
Questions about AMP
Yes, via Google’s AMP for Email standard, the form renders as an interactive widget inside Gmail and Yahoo Mail. Recipients fill and submit without leaving their inbox.
They see a clean HTML email with an “Open Form” button that opens a web version. Same tracking, same data.
No. They never sign up or log in, they just open the email and fill the form.
A Google standard that lets email clients render interactive content inside emails. Formailo’s sending domain is AMP-approved by Google.
Put your form where people already are.
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